links for 2006-11-13 -
hosted at Getting Attention
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It's a competitive world out there -- not just against those marketing unhealthy products, but with other equally worthy causes. Accept this and show how you are different from the others and more relevant to your audience's lives.
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Uses Greenpeace's campaign to make Apple products more ecofriendly as an excellent example of how to use social media effectively.
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Logic+Emotion's David Armano has graphically portrayed shares a graphic portrayal of U2 frontman Bono's philanthropic empire
I do like it though. :)