making a difference with social marketing
by Nedra Kline Weinreich
by Nedra Kline Weinreich
About Nedra Weinreich
Nedra is a consultant, author and speaker who uses social marketing to promote health and social issues for nonprofits and public agencies at Weinreich Communications.
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Books
Recent Bookmarked Links
links for 2007-01-09
- Sell items on eBay (regift your unwanted holiday presents?) and raise money for heart health through MIssionFish.
- The San Francisco Dept of Public Health is considering how to proceed with their HIV/AIDS social marketing efforts. Critics have called for a two-year moratorium on such ads.
- Doctors in rural Wales are using YouTube to give health advice to patients. (via Micro Persuasion)
- On using the microfinance model to improve health care options for the poor (thanks to Mike Newton-Ward for the link)
- Teenage girls who frequently read magazine articles about dieting were more likely five years later to practice extreme weight-loss measures such as vomiting than girls who never read such articles.
- Best and worst of cause marketing in 2006 according to Paul Jones of the Cause-Related Marketing blog
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Most Popular Posts
Marketing to IntrovertsThe CDC's Second Life
Jack in the Box Hits a "High" Point with its Marketing
Can Movies Change Our Minds?
Making Fear-Based Campaigns Work
An Open Letter to the New "Social Marketers"
Social Marketing vs. "Social Marketing" Smackdown
Strategic Social Marketing for Nonprofits
The Insider's Guide to Writing a Winning Proposal
Your Handy-Dandy Guide to Social Marketing Books
Five Resources for Social Marketers
So You Want to Be a Social Marketer
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Blogs of Note
A. Fine BlogAnother Limited Rebellion
Avant Game
Be Fit with Biray
Beth's Blog
Build Buzz
Cause-Related Marketing
CK's Blog
Creative Think
Design With Intent
Diva Marketing
The Elements of Persuasion
Future Now
Give and Take
Getting Attention
Have Fun - Do Good
Health Communication Research
HealthGamers
Healthy Influence Blog
Heath Brothers
Ignite Blog
Katya's Nonprofit Marketing Blog
Marketing 4 Change
Marketing for Good
Marketing in the Public Sector
Marketing Profs Daily Fix
Noise to Signal
Nonprofit Communications
Nudge Blog
The Numbers Guy
Occam's Razr
On Social Marketing and Social Change
Osocio
Positive Influence
Predictably Irrational
Presentation Zen
The PSI BCC Blog
Public Sector Marketing 2.0
Pulse and Signal
Serious Games Source
Seth Godin's Blog
SocialButterfly
Social Capital Blog
Social Media Marketing Hacks for Nonprofits
Social Marketing Panorama
Stephan Dahl
Stephen Dann
The Viral Garden
virtualpolitik
Walking the Path
We Take Sides
Andrew P. Wilson's Posterous
Ypulse
Social Marketing Community
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