making a difference with social marketing
by Nedra Kline Weinreich
by Nedra Kline Weinreich
About Nedra Weinreich
Nedra is a consultant, author and speaker who uses social marketing to promote health and social issues for nonprofits and public agencies at Weinreich Communications.
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Books
Recent Bookmarked Links
Spare Change Widget
links for 2007-01-24
- Chris Anderson on PR 2.0 - using social media for public relations
- Collected posts on the theme of Gatesgate (as dubbed, I believe, by Allison Fine) - the recent revelations that some of the Gates Foundation's investments run counter to its philanthropic work
- Point of purchase social marketing
- It surpassed antibiotics, the discovery of DNA, and anesthesia, which were among the top five milestones in the poll.
- "Much of the decrease is due to smoking cessation and improved detection and treatment of colorectal, breast and prostate cancers." Hooray for social marketing's role in this!
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Recent Posts
Happy Blogiversary, Baby...When Science Becomes Dogma
links for 2007-01-23 Social Marketing in a Publi...
Show Me the Data
The Very Model of the Modern Surgeon General
links for 2007-01-18 THE 59 SMARTEST ORGS ONLINE...
How to Save a Life
Pictures Louder than Words
The Funny Thing About Marketing...
Into the Future
Most Popular Posts
Marketing to IntrovertsThe CDC's Second Life
Jack in the Box Hits a "High" Point with its Marketing
Can Movies Change Our Minds?
Making Fear-Based Campaigns Work
An Open Letter to the New "Social Marketers"
Social Marketing vs. "Social Marketing" Smackdown
Strategic Social Marketing for Nonprofits
The Insider's Guide to Writing a Winning Proposal
Your Handy-Dandy Guide to Social Marketing Books
Five Resources for Social Marketers
So You Want to Be a Social Marketer
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Blogs of Note
Activism Tools and IdeasAdlibbing: Inside PSAs
A. Fine Blog
The Agitator
Another Limited Rebellion
Be Fit with Biray
Beth's Blog
Build Buzz
Captology Notebook
Cause-Related Marketing
CK's Blog
Citizen Brand
Creative Think
Digital Influence Mapping Project
Diva Marketing
Do You Stand for Something?
The Elements of Persuasion
evange.LIST
Give and Take
Getting Attention
Have Fun - Do Good
Health Behavior Blog
HealthCareVox
Health Communication Research
Health Marketing Musings (CDC)
Hippocrates' Blog
How to Change the World
Ignite Blog
Influential Marketing
Katya's Nonprofit Marketing Blog
Made to Stick
Marketing for Good
Marketing Profs Daily Fix
New World Notes
Nonprofit Communications
Nonprofit PR
The Numbers Guy
On Social Marketing and Social Change
OPC Today
Osocio
The Painting Activist
Predictably Irrational
Presentation Zen
The PSI BCC Blog
Public Sector Marketing 2.0
Pulse and Signal
Sam Davidson
Secretary Mike Leavitt's Blog
Selfish Giving
Seth Godin's Blog
Skylab17 Marketing
SocialButterfly
Stephan Dahl
Think Personality
The Viral Garden
virtualpolitik
We'll Know When We Get There
Ypulse
Recent Readers
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