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links for 2006-11-13
Carnival of Nonprofit Consultants - Social Networking edition hosted at Getting Attention (tags: social_networknonprofit)
Can a good cause's hype steal others' thunder? It's a competitive world out there -- not just against those marketing unhealthy products, but with other equally worthy causes. Accept this and show how you are different from the others and more relevant to your audience's lives. (tags: nonprofitbranding)
The evolution of digital activism Uses Greenpeace's campaign to make Apple products more ecofriendly as an excellent example of how to use social media effectively. (tags: social_mediasample_campaignsenvironment)
Bono's World Logic+Emotion's David Armano
shares a graphic portrayal of U2 frontman Bono's philanthropic empire (tags: brandingsample_campaignscause_marketingpartnerships)