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Colonoscopies are not Colas: Social Marketing Challenges
Back in the '50s, Gerhard Wiebe asked the question "Why can't you sell brotherhood like you sell soap?" and thus the field of social...
Nedra Weinreich
Jan 11, 2007
links for 2007-01-11
links for 2007-01-11 A Periodic Table of Visualization Methods Trying to figure out how to present your information visually? This...
Nedra Weinreich
Jan 11, 2007
links for 2007-01-10
links for 2007-01-10 Getting Into the Act - washingtonpost.com When Federal Health Experts Troubleshoot TV Medical Dramas, They Expect a...
Nedra Weinreich
Jan 10, 2007
Does Your Idea Pass the SAT (Stickiness Aptitude Test)?
Guy Kawasaki just posted an interview with Chip and Dan Heath of Made to Stick fame. It's definitely worth a read. For fun, he's put...
Nedra Weinreich
Jan 10, 2007
links for 2007-01-09
links for 2007-01-09 Support Your Favorite Heart Health Nonprofit! Sell items on eBay (regift your unwanted holiday presents?) and raise...
Nedra Weinreich
Jan 9, 2007
Real Role Models
And we go from talking about celebrity spokespeople to looking at peer role models. Real people who have made positive changes in their...
Nedra Weinreich
Jan 8, 2007
Who Asked Them? Unwanted Celebrity Spokespeople
Nowadays you can't go a week without hearing some celebrity talking about a health or social issue -- either their own medical problem...
Nedra Weinreich
Jan 8, 2007
links for 2007-01-05
links for 2007-01-05 Raising Awareness: 1000 ways to help nonprofit philanthropy "An online repository of information around humanitarian...
Nedra Weinreich
Jan 5, 2007
Keep It Real
Last week was my dad's birthday. I had gone up and down the aisles at Target to try to get ideas, wracked my brain, and still could not...
Nedra Weinreich
Jan 3, 2007


New Beginnings
And...I'm back. After sequestering myself from the blog so I could get some actual work done, I am ready to jump back in. The...
Nedra Weinreich
Jan 2, 2007
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