Nedra WeinreichMar 9, 2006One Small Step for Social Marketers...Kudos to Charlene Li and her colleagues at Forrester Research for changing the name of their previously titled "Social Marketing Boot...
Nedra WeinreichMar 9, 2006Shave and a Haircut...Prostate ScreeningThe Word of Mouth Marketing Association highlights tips from the Prostate Net's Virgil Simons on how he used a grassroots-based word of...
Nedra WeinreichMar 1, 2006Five Resources for Social MarketersBritt Bravo (I just love her name - she sounds like a superhero!) tagged me to participate in a new meme that's going around. I guess...
Nedra WeinreichFeb 23, 2006The Education/Motivation EquationA new study  from Ekant Veer at the University of Auckland highlights the importance of distinguishing between educational approaches...
Nedra WeinreichFeb 22, 2006On Challenges, Change and CellosLast year, I decided to learn to play the cello. Although I had studied piano for at least a dozen years as a child, I was bored with...
Nedra WeinreichFeb 21, 2006Olympic Heart of GoldHow do you convince someone to contribute to your cause - whether in time or money? This is the eternal question for most nonprofit...